Comfort Option

About Us

We started Comfort Option because we were tired of the gimmicks, inflated prices, and one-size-fits-most mentality that have become commonplace in the bedding industry. So we set out to create a better way to buy a mattress.

Built for You.

Every person is unique, and we believe your bed should be made to suit, using materials that are intentionally designed to fit your individual sleeping habits, body type, and preferences. Simply take our quick, 6-question Comfort Test to begin customizing.

Comfort, Assured.

It’s nearly impossible to know if you like a mattress in only 10 minutes in a showroom, or if you buy it sight unseen. We’ll work with you for a 120-day window and will rebuild your bed as many times as it takes to get it perfectly dialed, free of charge.

Honestly Manufactured & Priced.

In an industry often and intentionally veiled in secrecy, we believe in full transparency and in the factory-direct model. A good night’s sleep does not need to be expensive. We purposefully limit our overhead and avoid unnecessary retailer mark-ups to ensure a fair price for a great and lasting product.

Our Locations

Comfort Option

Comfort Option - Manufacturing Facility & Showroom, West 200 North, Greenfield, IN, USA

Comfort Option

Comfort Option - Circle Centre Store, West Maryland Street, Indianapolis, IN, USA

Business Hours

Circle Centre

Mon-Sat 10am-9pm

Sun 12pm-6pm



By appointment

Service Area

Custom Mattresses Made at Your House

Marion County and surrounding Counties


Everything Else